Adventures In Visibility | Online Marketing for Small and Solo Businesses | Denise Wakeman
How to Get Better Visibility on the Web
In this free Community Connect call I cover scheduling content: how to schedule, how often, what tools to use, how to create a posting plan. This 8-minute clip is an introduction to the full 60-minute training call.
You can get access to this free training and all future Community Connect training events at http://AskDeniseWakeman.com
When is the last time you learned an awesome new tactic you could use to market your business? You felt excited about the opportunity and potential results from implementing this new thing. You knew it would help you save time, attract new leads, drive more traffic to your site, or convert visitors to prospects better than your current efforts.
Then what happened? Be honest.
Did you take action?
I learned quite a bit about you (my audience) from the recent survey I conducted about repurposing content. (If you missed the survey, you can still take it here.) Though it didn’t surprise me too much, I learned the number one thing that stops most people from taking action and reaping the benefits of repurposing their content.
Can you guess what it is?
As a business owner, you know how it goes…you’ve got to constantly learn and adapt to new ways of marketing your wares, develop and reach new fans, and stay ahead of your competition.
The same goes for your blogsite, especially if it’s an integral part of your online marketing strategy (it is, right?). Whether you want to or not, you’ve got to blog like a pro. [Read more…]
By the end of a mini-course on creating branded blog images, taught by Andrea Beltrami, I knew I was going to hire her to help me with the visual branding for my blog and other marketing images. She is sassy and savvy, both qualities I like, and most importantly, Andrea is talented with a keen eye for what works. I hired her and immediately received feedback about what I wanted, what would work and what wouldn’t, along with suggestions for how to improve my visuals all around. Andrea helped me create a simple, attractive and recognizable look for my blog and quote images. Now, you can get a dose of Andrea’s badass visual marketing savvy. [Read more…]
Bringing in new readers is an integral part of blog marketing: It’s not enough to create awesome content – You need to spread the word for more people to discover your site.
However attracting new readers is not enough: You need to bring your current readers back too. In our era of information overload, no matter how awesome you are, your readers are most likely to forget about your blog unless you keep reminding them that you exist.
Your existing readership is what powers up your blog: Repeat users are more likely to interact (because they already know you) by sharing your articles and leaving comments. Therefore, you must never let your readers forget about you!
Here are 10 ways I am keeping with my readers in touch: [Read more…]