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Video Marketing Rules! Enter Giveaway to Win 1 of 7 Books

By Denise Wakeman Leave a Comment

Win 1 of 7 Copies of Lou Bortone's book, Video Marketing Rules + a 30-Minute Visual Marketing Strategy Session

Win 1 of 7 Copies of Lou Bortone’s book, Video Marketing Rules + a 30-Minute Visual Marketing Strategy Session

It’s not “fake news.” The stats don’t lie.

Video marketing isn’t going away. It is the most effective way to market your business… today and into the foreseeable future. [Read more…]

Filed Under: Online Video Tagged With: giveway, Lou Bortone, online video, video marketing

Why I Moved My Private Mastermind Off of Facebook Groups

By Denise Wakeman 7 Comments

Why I Moved My Private Mastermind Off of Facebook Groups

I moved my private mastermind off of Facebook groups. It had nothing to do with the Cambridge Analytica scandal or the fact that Facebook has been mining and storing our data for years. 

Let me back up … for a long while, I’ve been contemplating how to streamline my offers in such a way that I could serve more authors and online business owners while also creating more room for me to take off on an adventure when time and space permitted. [Read more…]

Filed Under: Marketing Trends, Online Visibility Tagged With: community, Facebook, Facebook group, Marketing Trailblazers, online marketing

Want More Traffic? Here are 27 Steps to Promote Your Blog Posts [Checklist]

By Denise Wakeman 9 Comments

Want More Traffic? Here are 27 Ways to Promote Your Blog Posts [Checklist]

Way back in the olden days of blogging, around 2004, it wasn’t very complicated. 

You wrote an article, around 500 words or so. You published the article. And, that was it.  You definitely didn’t need a checklist of 27 ways to promote your blog posts!

If you wanted people to subscribe to get automatic updates when you published new blog posts, you set up an RSS feed to email subscription with Feedburner or Feedblitz (both are still alive and well, I’m happy to say) and asked your blog readers to subscribe. That’s it. The automation was simple and worked.

If your content was great, you got hundreds or thousands of subscribers and could monetize your content with affiliate offers, ebooks, ads, teleseminars and other products and services. You could build an audience of fans and build a sustainable business.

In fact, that’s how I started my company, The Blog Squad, in 2005. There was a ton of demand to help people set up blogs and train them how to use it. I started my first business blog in 2004 and never looked back.

Things are more complex now. There are millions of blog posts written every day.  [Read more…]

Filed Under: Business Blogging Tagged With: blog post promotion, blog traffic

3 Words to Guide My Business and Actions in 2018 – Video

By Denise Wakeman 2 Comments

3 Words to Guide My Business and Actions in 2018

January brings out the desire to reset and adjust the path we’re on. Whether it’s personal or professional, it’s a natural time to take a look at where you’ve been, where you want to go and set the intention for how you want to get there.

There are as many ways to set yourself up for success as there are coaches and mentors and experts to help you!  😀 

For years I’ve known and followed Chris Brogan. Every January since 2006 he has shared the three words he’s selected to guide his actions for the coming year (you can read about his three words for 2018 here). This process has never completely resonated with me, but when I read Chris’s recent blog post, it seemed right to stop and contemplate what my three words might be for 2018. It felt like the right time to do this exercise. [Read more…]

Filed Under: Your Service Business Tagged With: #my3words, entrepreneurship, personal development, small business

Here Are 7 Better Ways To Organize Your Online Connections

By Ann Smarty 2 Comments

Here Are 7 Better Ways To Organize Your Online Connections

I go to conferences and conventions on a semi-regular basis. Sometimes I am a speaker, sometimes an attendee. I make it a priority because it is a fantastic way to increase my networking circle while producing content and even improving my authority. Since attending events I have seen a definite upswing in my resulting profit margin and brand awareness.

Unfortunately, I am not really that good at real-life connections. I was always horrible with physical business cards, rarely remembering faces alongside the dozens of cards I was given. Once I finally began to get the hang of things, half the network I speak to has switched to purely digital connections while the other half have kept things traditional.

When I realized I was missing out on solid business opportunities, I began looking at ways to improve these connections. From there, I began to expand on that idea with my online contacts that I have made in other ways. [Read more…]

Filed Under: Your Service Business Tagged With: networking, online connections, online organization, productivity

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