Digital Marketing Guide for Authors & Online Entrepreneurs | Denise Wakeman

How to Get Better Visibility on the Web

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How to Use Metaphors to Tell Your Business Story – Adventures in Visibility

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How to Use Metaphors to Tell Your Business Story with Tea Silvestry Godfrey and Michael KassHuman beings have been telling stories since the dawn of time. First with images and then with written words. Stories help us make sense of the world and understand complex concepts.

But when it comes to our businesses, many of us have trouble figuring out how to tell our stories in a way that connects and isn’t boring (OK, I’m talking about myself!) That’s what my guests Michael Kass and Téa Silvestre Godfrey and I talk about in this episode of Adventures In Visibility. Both Michael and Téa are storytellers and work with others to help them tell their stories.

You’re going to learn why and how to share your personal and business story so it stands out. Learn about how to use the power of metaphors in your visual and social media marketing. [Read more…]

How to Grow Your Visibility and Business with Live Video – Adventures in Visibility with MaAnna Stephenson

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MaAnna Stephenson Adventures in Visibility How would you like to get new customers every time you go live on video?

As live video becomes easier to produce with tools like Periscope, Blab and Facebook live, you have an opportunity to take your business to new heights. Big name social media stars are making waves and making money by adding live video to their marketing strategy.

But what about us solo biz owners, can live video make an impact on our businesses? [Read more…]

Can Using UTM Codes Get You Better Social Media Results? Adventures in Visibility With David Kutcher

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David Kutcher on Adventures in VisibilityIf you want more visibility and engagement on your content, you need to know what messages on each platform are working for you. We often spend time and resources on social media but get caught up on the social proof metrics. We miss the intelligence enabling us to see which messages/posts are not just driving traffic, but driving goal completions. [Read more…]

How to Boost Your Visibility with Free Traffic – Adventures in Visibility with Ana Hoffman

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Adventures in Visibility - How to Boost Your Visibility with Free Traffic to Your Site with Ana Hoffman

Traffic and visibility go hand in hand. Without traffic, no one finds or sees you content. Without visibility, it’s tough to get consistent traffic to your site. Whether it’s organic, SEO, or social, creating a consistent flow of traffic to your site ensures you get your message in front of the right people who want what you offer. And free traffic is the best kind to get! [Read more…]

Email Marketing: Know Your Audience and What They Want – Adventures in Visibility with Stephan Hovnanian

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Adventures in Visibility Stephan Hovnanian Email Marketing Tips

As an entrepreneur doing business online, or offline for that matter, you know how important your email subscribers are. In the words of my guest,

Today’s email subscriber wants a value-packed and personalized experience. Companies that are creating such experiences are earning more Web traffic, signups, and referrals than the ones that still think a “batch and blast” mentality is the way to go.

Email marketing is the most effective way to reach the people who have raised their hand and let you know they want to hear from you. During this interview, you’ll learn how you can create a relationship with and nurture your subscribers so they trust your message when it arrives in their inbox. And, that’s what Stephan and I explore on this episode of Adventures in Visibility. [Read more…]