By now, most people who run a business understand that it’s necessary to have an online presence. But what does that mean and how do you create that presence?
It’s complicated, right? At least that’s what I hear from clients and students. Now, more than ever, you, as solo or small business owner know you have to be online, but getting there isn’t always easy or straight forward.
To understand precisely what you’re going through, I’ve created a five-question survey so I can properly understand the challenges you’re facing right now, and what you want to achieve as the result of having an online presence.
To help me create up-to-date useful content for you, please take a few minutes to complete the survey below. Your responses are anonymous and will guide me in supporting you with solutions that are relevant today, in 2020 and beyond. ๐ (Also, see my tip below the survey.)
#VisitiblityTipย Seems obvious, doesn’t it… create content that answers the questions your audience is asking.โ ๐๐ป
๐๐๐ฉ, ๐๐ค๐ฌ ๐๐ค ๐ฎ๐ค๐ช ๐ ๐ฃ๐ค๐ฌ ๐ฌ๐๐๐ฉ ๐ฉ๐๐๐ฎ’๐ง๐ ๐๐จ๐ ๐๐ฃ๐?โ
- They may be directly asking you questions.โ
- You may be able to glean their questions from posts in groups and forums.โ
- You may think you know their questions.โ
- You may think you know what they should be askingโ .
- You can ask them in a survey! ๐
But, unless they’re asking or telling you directly then what you think may not be the reality.โ
In addition to surveys like the one above, my new FAVORITE tool for research is AnswerThePublic.com. This insight tool will help you find the real questions people are asking about your products, programs, and services. โ
Enter a keyword or a 2-3 word keyword phrase and you get a beautiful visual with the questions real people are asking that relate to those keywords.โ
It makes your content marketing so much easier when you know what your prospective client is really asking!โ
If you’re struggling with the why, how, and what content to create so you get found in search results by your ideal clients, let’s talk. You can book a one-time, affordable Ask Denise Anything consult and we’ll discuss the system you can put into place for creating content your audience wants.
Questions and feedback welcome in the comments, too.
Blog post photo by Markus Winkler on Unsplash
Hazel
I completed the survey however I don’t see a submit button so I’m not sure if you received it or not!
Denise Wakeman
Hi Hazel, there’s a scroll bar on the right side of the survey. If you scroll down, you’ll see the submit button. It’s below the “Thank You” and picture of me.