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How to Promote Your Content with Audiograms + Checklist

By Denise Wakeman 8 Comments

Podcasters and Bloggers: are you promoting your content with videos? 

It’s an excellent way to get more visibility for your podcasts and articles. This is a tactic I’ve used on and off for a few years. It’s ideal for podcasts since you already have an audio file. And, for articles, you can record a short summary to use for a video.

[Read more…]

Filed Under: Online Video, Online Visibility Tagged With: audiogram, checklist, online video, podcast marketing

What are Your Challenges with Creating an Online Presence?

By Denise Wakeman 2 Comments

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By now, most people who run a business understand that it’s necessary to have an online presence. But what does that mean and how do you create that presence?

It’s complicated, right? At least that’s what I hear from clients and students. Now, more than ever, you, as solo or small business owner know you have to be online, but getting there isn’t always easy or straight forward.

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Filed Under: Internet Marketing, Online Visibility Tagged With: online marketing, online presence, survey

How to Make Your Online Self Introduction Awesome

By Cynthia Trevino

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In this post, we’re talking about how to make your self introduction awesome. By awesome we mean specific, interesting, and memorable to your ideal customers, clients, and students. We’ll focus on your online self introduction and share examples you can try. 

Let’s dive in, shall we?

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Filed Under: Online Visibility, Your Service Business Tagged With: how to introduce yourself, introduce yourself, online introduction, personal branding, your online introduction

How to Develop Ideas and Expand Your Content

By Ann Smarty

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I saw a really interesting statistic on OrbitMedia recently. According to a study, they found that it now takes 65% more time to write a blog post than it did back in 2014. That is more than three hours per piece of content, quite a chunk of time. The reasoning behind this can be argued but I personally think it shows the care that is being put into those blog posts in order to compete with others.

Think about it, what did we see a lot of in the early days of online content marketing? I know clear back into 2014 I was still witnessing a shocking number of spun articles and keyword-stuffed blog posts. The algorithm was changing but old tactics were still being used by less reliable sources.

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Filed Under: Business Blogging, Marketing Trends, Online Visibility Tagged With: Answer the Public, content marketing, idea development

9 Video Apps and Tools I Use And Recommend

By Denise Wakeman

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If you’re starting to read the “what’s going to be hot in 2020 for digital marketing” articles, you’ll see videos have a prominent place. It makes me laugh because “video” has been touted as the next hot thing for over a decade.

Now, though it is mainstream, I’d say. Every social media platform accommodates video now. The stats prove that consumers watch and want more video content. This means if you’re not creating videos for social media, for your blog posts and for your marketing, then you’re missing out on a lot of business.

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Filed Under: Ask Denise, Online Video, Online Visibility Tagged With: belive video, create videos, online video, video apps, video software, video tools, zoom video

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