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You are here: Home / Live Video Shows / How to Plan and Create Captivating Visual Content | Adventures in Visibility with Peg Fitzpatrick

How to Plan and Create Captivating Visual Content | Adventures in Visibility with Peg Fitzpatrick

By Denise Wakeman

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Peg Fitzpatrick on Adventures in VisibilityIn this episode of Adventures in Visibility, I’m pleased to welcome the fabulous and prolific Peg Fitzpatrick. Peg creates a phenomenal amount of content for her own blog as well as for guest posts and clients.

One of Peg’s talents is creating visual content and her posts always stand out as a result. On this show, we discuss the why and how of creating captivating visual content so your audience is compelled to click and share.

Peg and I discuss:

  • Why quality counts in your images
  • Where to find images that you have permission to use
  • How to create branded images for maximum impact
  • How to be more efficient when you create images
  • A 5 step plan for your visual content

Check out the event page for comments, questions and photos.
(The video is timestamped on the YouTube page.)

Key Moments Not to Miss

 6:18 Get feedback from people you trust

7:54 Remain consistent with your brand

13:25 A great blog post needs a great image, too

17:49 Authors, you need to have good visuals

20:43 What’s going to work best if you don’t have time to make 5 images

22:10 Peg’s super secret Canva tip

30:05 Peg’s 5 step plan for visual content

The Art of Social MediaArticles Recommended by Peg

How to Use Visual Marketing to Sell Books

Instagram 101: 7 Keys to Instagram Success

Best Places to Find Free Images Online

How to Maximize Your Visual Marketing so Your Content Spreads

The Art of Social Media, with co-author Guy Kawasaki

Create posts that are eye-catching and shareworthy. 

Peg Fitzpatrick is co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. 

Social media is Peg’s passion. And her job. She shares her professional experience working day to day in the trenches of social media, marketing, and blogging. Peg works with global brands and leaders in the social media sphere every day. She’s spearheaded successful social-media campaigns for Motorola, Audi, Canva, Google, and Virgin as well as having been a brand ambassador for Kimpton Hotels. 

Connect with Peg

Blog: http://www.pegfitzpatrick.com/
G+: https://plus.google.com/u/0/+PegFitzpatrick/posts
Twitter: https://twitter.com/PegFitzpatrick Facebook: 
Instagram: http://instagram.com/pegfitzpatrick
Pinterest: http://www.pinterest.com/pegfitzpatrick/
LinkedIn: https://www.linkedin.com/in/pegfitzpatrick

Join Adventures In Visibility

For your convenience, the mp3 is posted below, from the live Hangout with Peg.

Visit Peg Fitzpatrick for more information, and Circle her on Google+!

  •  Watch previous Adventures
  • Subscribe on YouTube 
  • Subscribe on iTunes (podcast)

To get reminders about when Adventures are scheduled and when replays are posted, you can get on the list and follow me on Google+. Be sure to let me know you want to be added to my Adventures in Visibility Notification Circle so you get the invitation directly through Google+.

Do you have a question about how to create a more visible presence on the Web? Click here to record your question for me and I may include it along with my answer in an upcoming show!

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Filed Under: Live Video Shows, Online Visibility Tagged With: HOA, Peg Fitzpatrick, visual content, visual marketing

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About Denise Wakeman

Denise Wakeman's motto is "Just say yes!" After a life-changing trek in the Peruvian Andes, she embraced her inner Adventurer and ditched the black business suits for a knapsack and hiking boots. As long as there’s wifi, Denise is a happy glamper. She’s an early adopter and active experimenter, and loves helping authors and online entrepreneurs navigate the journey of growing their business on the Web with online marketing strategies. Connect with Denise on Facebook,  LinkedIn, Instagram, and Twitter.

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