You're about to publish your fabulous Kindle ebook…will it stand out from the hundreds of thousands of other ebooks featured on Amazon?
One of the most important elements you need to add to your ebook is a cover image. While it may not be quite as important as your content, it is the first thing people will see, before they even read a description or review of your ebook.
You need to create a cover image and virtual book images of your cover you can use to promote your ebook.
There are a few ways to create your cover:
- Hire a graphic designer – if you have the budget, then I recommend going with a professial designer vs. doing it yourself
- Use Fiverr or elance and request bids for design services
- Create it yourself with royalty free images
I'm frugal so I like to do it myself for low cost products like a Kindle ebook. When I create high fee products , I hire a designer (I highly recommend Heidi Frieder of ArtHead).
Back to ebooks.
For my $.99 ebooks I usually buy a royalty free image and create a simple cover. Make sure to choose a large image that is colorful so it stands out on the page. My favorite source of royalty free images is BigStockPhoto. I buy credits in bulk and buy images for blog posts, reports, and PowerPoint presentations.
You can see I'm not much of a designer. I create a simple cover with the image I purchased, title, my name and the URL for my website. The next step is to use the two dimensional cover image to create three dimensional images to promote your ebook. Take a screenshot of the cover image you've recreated so you have a jpg you'll need to create three dimensional promo images.
Over the years I've bought several software programs to create 3D product images. They all required you to download software and then install it on your server. And, the results were not that great. Then, a few months ago I was introduced to a great online program called BoxShot King. Nothing to download, easy to use and more than 40 types of product images you can create in about 1 minute. Love it! The image above is a "package" of three product images I created with BoxShot King in five minutes.
BoxShot King also includes many extra graphics you can add to your image. In two of the images above, I added an badge that says "Free Bonus" since I offer access to free videos when people buy the ebook. Ellen Britt did a beautiful job on her ebook cover for The Littlest Angel, with an gold ribbon on the cover annoucing a bonus.
Why is this important? The image reassures your buyer that your content is a "real" book and that they can consume it on their Kindle device. They don't have to imagine it, they can see it as it will appear on their reader. The 3D product image can be used on Amazon, your blog, social media sites and sales pages if you also sell your ebook on your own site.
While writing this post, I realize I need to update my ebook pages on Amazon to include the 3D images. I think they are more compelling and interesting than flate 2D images.
Would love to get your comments about using images to promote your ebooks. Do you create 3D images for your ebooks and digital products?