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Expert List Building Tips – How to Build a Responsive and Lucrative List

By Denise Wakeman

How to build a lucrative and responsive email list

A couple of weeks ago I started collecting list building tips from colleagues, connections on LinkedIn, Facebook, Twitter, Google+ and my own list. My intention is to publish a mega list of tips to help you build a responsive and lucrative list – something I frequently get asked how to do.

Well, I created a monster project for myself. I received 39 responses, some in video, audio and most as text.  Nearly 30% of those who responded offered this tip in one form or another: give away a valuable freebie.  OK, I think that's a pretty well known tactic. Many of the tips go deeper and I'm in the process of evaluating and categorizing them so I can present you with a list of list builidng tips that makes sense. 

Since it's taking me longer than anticipated I'm going to share with you the first tip I received in response to my request. This comes from Derek Halpern, founder of Social Triggers and an expert in email conversion so it makes sense to kick of the series with his tip…

[Read more…]

Filed Under: Internet Marketing, List Building Tips Tagged With: Derek Halpern, email marketing, list building, listbuilding

How to Optimize Your Blog for More Subscribers [Blog Review]

By Denise Wakeman

blankRecently the tables were turned on me. I was contacted by Derek Halpern, a super successful Internet marketer and publisher of the excellent SocialTriggers.com blog. He wanted to know if I'd be interested in having him evaluate my blog for "missed opportunities" especially in the area of lead generation and how to get more subscribers. I had seen a review he'd done for David Risley and decided to take Derek up on his offer.

Usually I'm the one doing the blog reviews for clients and confess I was a bit nervous about what he would say. Sometimes I feel like my blog suffers from the "cobbler's children have no shoes" syndrome.

No need to worry. Derek spent 45 minutes with me and pointed out several areas where I can optimize my site to get better results, the most important of which is attracting more email subscribers. This is not about driving traffic, but how to convert your traffic to your list once they land on your site. Remember: it's your email list that sells, not your your blog.

The video is 45 minutes and worth every minute. Derek shares great marketing tips and explains the reason why behind every lead generation optimization suggestion.  So carve out some time, grab a pen and paper, take notes and then go implement! [If you can't see the video, click here.]

[youtube]http://www.youtube.com/watch?v=uYnZRlfUCOc[/youtube]

As Derek points out at the beginning of the video, the tips he shares can be implemented on any blog in any niche. His advice is universal.

I'm in the process of working with my tech team to make the changes and additions Derek suggested. I'm also having the video transcribed and will post some of the nuggets in future posts.

If you have questions, comments or feedback about Derek's suggestions, please post them below. And do yourself a favor, click on over to Social Triggers and subscribe to get Derek's tips for turning traffic into subscribers.

Filed Under: Business Blogging, Internet Marketing, List Building Tips, Online Visibility Tagged With: blog subscribers, blog traffic, Derek Halpern, email list

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