Adventures In Visibility | Online Marketing for Small and Solo Businesses | Denise Wakeman

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What’s Stopping You?

By Denise Wakeman

What's Stopping YOU?Over lunch during a recent workshop, I was chatting with a woman about her business. She was despondent about her lack of success and why it seemed so difficult to attract clients, despite her experience. It felt like she was on the verge of giving up on her business dream because she was struggling to make a go of it.

Every business has its ups and downs. Before I could offer any words of encouragement or suggestions, I asked what she was doing currently to get the word out about her business.  She looked at me and after a few seconds of silence said, “Nothing. I don’t know what to do.” [Read more…]

Filed Under: Business Planning Tagged With: business building, content marketing

Ideas Into Income – What Lessons Have You Learned? [Contest]

By Denise Wakeman

Trust Your Heart: Transform Your Ideas Into IncomeThe recent publication of Trust Your Heart: Transform Your Ideas Into Income, compiled by Marnie Pehrson, revealed the stories of 19 entrepreneurs who trusted their instincts (gut, heart, intuition) and were able to build successful businesses despite many obstacles and challenges. One of my favorite parts of each chapter are the "Lessons Learned." This is where you get true insights into how each entrepreneur was able to prevail and create the business of their dreams.

While I know you expect tips and tactics for for marketing your business on the Web, it's also important to look beyond the marketing tactics to the strategies and activities necessary to establish your awesome business.

I want to know what lessons have helped you on your path to entrepreneurial success. So, I'm having a contest and giving away a copy of Trust Your Heart. Simply answer the following question…

What's the most important lesson you've learned as you have created your business and transformed your ideas into income?

Two ways to enter:

  1. Post your lesson learned in the comment box below. 
  2. Use the Twitter or Retweet button to share this post and your lesson. Use hashtag #bizlesson so I can track the tweets.

The contest is open through Wednesday, June 8 and I'll pick two winners: one from the comments posted and one from the tweets. I'll announce the winnes on June 9.  

That's it. Here's one of the lessons I learned and share in Trust Your Heart:

Model the leaders. I was following the leaders [in my industry], but I didn't stop there. Implementation is everything when you're in the "idea to income" phase. When you discover a strategy or tactic that is working for someone else in your industry, study it and figure out how you can adapt it to your idea.

In addition to the "lesson learned" contest, you also have a chance to win a copy of Trust Your Heart when I interview Marnie Pehrson next Tuesday, June 7.

I'll be giving away a copy of the book during the interview. The interview is going to focus specifcally on how Marnie turned her idea for the book into a bestseller on Amazon using social media to build massive visibility, buzz and drive traffic and sales. Marnie used some creative tactics to hit bestseller status in less than 24 hours. You'll want to be on this call and it's free! Register here to get the dial in details and post your questions for Marnie. You've got to be on the live call to be eligible to win the book.

There you have it…I'm looking forward to reading the lessons you've learned on the road to entrepreneurial success…now go post and tweet!

Filed Under: Internet Marketing, Your Service Business Tagged With: business building, Marnie Pehrson, online marketing

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