membership program Archives - Adventures in Visibility How to Get Better Visibility on the Web Thu, 14 Nov 2013 21:50:00 +0000 en-US hourly 1 https://wordpress.org/?v=7.0.2 https://denisewakeman.com/wp-content/uploads/2022/11/cropped-DW-headshot-blue-sq-32x32.png membership program Archives - Adventures in Visibility 32 32 Profitable Membership Programs – Kathleen Gage Shares Her Secrets [replay] https://denisewakeman.com/your-service-business/profitable-membership-programs/ https://denisewakeman.com/your-service-business/profitable-membership-programs/#comments Thu, 11 Aug 2011 18:45:57 +0000 http://denisewakeman.com/?p=1205 This is time sensitive! During an indepth webinar, Kathleen Gage, a savvy and successful online marketer, revealed many tips and excellent tactics for creating and managing a profitble membership program. Specifically, Kathleen focused on the most simple type of membership program to develop – fixed term. Kathleen has given me permission to offer the webinar […]

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]]> This is time sensitive! During an indepth webinar, Kathleen Gage, a savvy and successful online marketer, revealed many tips and excellent tactics for creating and managing a profitble membership program. Specifically, Kathleen focused on the most simple type of membership program to develop – fixed term.

Kathleen has given me permission to offer the webinar replay free for a limited time. You can access and watch the the video through August 13 at 9:00 pm Pacific time. 

During the webinar you will learn:

  • The fastest way to get a membership program up and running
  • The two most effective marketing strategies to get members fast
  • A working plan you can put into place immediately
  • Plus a lot more because Kathleen and I discussed our personal experiences with creating successful membership programs

Click here to access the video. And remember it's only available for a limited time so you need to do this now.  

[Note: Kathleen spent about an hour answering questions after the presentation – you don't want to miss those gems. And, there is an offer made during the program. If you take action and invest in Kathleen's  program, I am including a private bonus webinar on optimizing your blog as the online hub of your business.]

If you're wondering why anyone would pay you for your knowledge, check out Kathleen's response here. If you have questions or comments about membership programs, post them below. 

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]]> https://denisewakeman.com/your-service-business/profitable-membership-programs/feed/ 5 Why in the world would someone pay you for your knowledge? https://denisewakeman.com/marketing-trends/get-paid-for-your-knowledge/ https://denisewakeman.com/marketing-trends/get-paid-for-your-knowledge/#comments Tue, 09 Aug 2011 15:10:50 +0000 http://denisewakeman.com/?p=1161 This is a guest post by Kathleen Gage of KathleenGage.com. Why in the world would someone pay you for your knowledge? Recently I received an email from a woman who has been in her industry for over 20 years. She is definitely an expert, extremely accomplished and highly respected in her industry.   Her inquiry […]

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]]> This is a guest post by Kathleen Gage of KathleenGage.com.

Why in the world would someone pay you for your knowledge?

Get Paid for Your KnowledgeRecently I received an email from a woman who has been in her industry for over 20 years. She is definitely an expert, extremely accomplished and highly respected in her industry.
 
Her inquiry was about who to offer membership programs to. Initially she thought of her market; her customers, but said it just doesn’t feel like this is the answer. I didn’t hesitate to agree with her.
 

Who’s the best fit

 
The fact is, your current customers may not be the best fit for your membership program. Rather, it could be others in your industry who view you as an expert and are willing to pay to learn from you.
 
Let’s say you are an extremely successful artist. Your art clients may not be a good fit for a membership program, but other artists are.
 
Perhaps you never considered this side of membership programs – training your peers. This is actually one of the best choices for a membership program. 
 

Do you know what you know?

However, before people are willing to part with their money they have to know you know what you know. This is where your Unique Selling Proposition (USP) comes in.
 
In a nutshell, a USP is what makes you stand out from the crowd. Regardless of what industry you are in there are likely others who do what you do. In the consumer’s mind you are one among many unless you can effectively clarify what makes you different. 
 

Lots of competition out there

 
In my field there are thousands upon thousands of people who do what I do – authors, speakers, consultants, Internet marketers. However, only I have the experience and background I have. My job is to articulate this in a way that makes others want to pay me for my knowledge.
 
It is the same for you. Rather than thinking, “There’s nothing unique about me or in what I offer,” switch that to “What makes me different?”
 
There are likely lots of people in your industry who are nowhere near your level of knowledge, success and experience. They want to succeed, but don’t have all the information they need to do so. What do you know that they need to know and would be willing to pay to learn?
 
To find out carry a notepad with you for the next seven days and keep the focus on these two questions:
“What makes me different?”
“What do (fill in with the group you would work with) absolutely need to know to become successful?”
No matter what comes up (how trivial it may seem) write it down. At the end of seven days you will likely be amazed with what you have written down. However, you must be very open minded and not discount anything.
 
You never know when the gems of uniqueness appear. The very gems others are willing to pay for.
Membership programs are the latest craze. It's likely you have considered starting a one, but may not know where to begin. One person who does is Kathleen Gage. I am thrilled to be hosting a special event with Kathleen on August 10. In this content-packed webinar Kathleen will reveal her top money-making membership program secrets. If you are serious about making money on the internet… you WILL want to attend this event. FREE Webinar – Secrets of Money-Making Membership Programs. Invest one minute right now to get the details and register.
 
Kathleen Gage is an internationally recognized Internet Marketing advisor who works with socially conscious entrepreneurs, speakers, authors, and consultants who are ready to turn their knowledge into money-making products and services. She does this by teaching them eProduct development, Internet marketing, multi media program development, self-publishing skills, webinar development and developing mentoring courses that they can offer their clients. 

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