The Top 10 Reasons to Self-Publish [Infographic]

It’s no secret that when you choose to self-publish your content, you’re no longer considered vain or a loser because no main stream publisher would publish your book. Self-publishing is a smart decision for many online entrepreneurs and business owners who want to move fast and retain control and profits from their work.

The trend towards new ways to publish and build credibility and visibility with your work, is one reason Ellen Britt and I launched The Future of Ink last year. It’s also why we’re presenting the inaugural Digital Publishing Online Intensive (DPOI).

Guy KawasakiThe Keynote Speaker for DPOI is Guy Kawasaki, author of the new bestselling book, APE: Author, Publisher, Entrepreneur – How to Publish a Book. Guy is the perfect choice to kick off the event. If you’re the least bit interested in how you can capitalize on the self-publishing trend to get your message out to the world, then I recommend you pick up a copy of APE (or get it as a bonus when you register for DPOI!).

If you’re not convinced self-publishing is the way to go, maybe Kawasaki’s infographic below will change your mind…

Artisanal Publishing


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  1. says

    Working on my 2nd novel now. Silence of the Witch is brand new on the market. Did some self publishing and it is easy, economical and works for you when you are able to market well. This segment is more new age but very laughable at the same time. I respect anyone who does their marketing and creative portraits in their words and shows different techniques in getting out in the airways. Namaste!

  2. says

    Hi Denise,
    I enjoyed this infographic but it actually wasn’t that that convinced me of continuing the way I’m going at the moment. It was Guys book APE which I’m currently reading that somehow got me. It’s seems so POSSIBLE to publish your own content, who wouldn’t want to after reading and seeing this?

  3. says

    It is certainly a great time to be an Author. I used to get discouraged by the idea of the old school publishers all rejecting my efforts over a series of many months. I have read many great books that were rejected again and again before eventually getting published. The biggest barrier is out of the way. It is OK even if your books don’t sell as well as you would like, as long as you can get them out to the World and move on to the next challenge.

  4. says

    Hi Denise,

    Guy is using a truly unique strategy to publish and promote his book. He demonstrates that really nicely in this Infographic. I have two of his books. What the Plus and I also have a copy of APE.
    I found it very easy to read and pretty exciting to watch how he is changing the game when it comes to self-publishing.
    Best of luck with DPOI! I’ll be sure to spread the word.