Little tweaks can make a big difference.
In a recent interview on #Blab with Bonnie, hosted by Bonnie Frank, we talked non-stop about how to create effective online visibility and how blogging fits into your visibility strategy. Having been an early adopter of blogging for business, you can imagine where I land on the subject when asked if it’s even necessary to blog!
The interview is wide-ranging and content-rich if I do say so myself (and from the feedback of the audience!). Several people jumped into the video to ask questions and contribute great tips as well. Thanks to Robyn Wright, Steve Payne, and Muhammad Mahdi for hopping in! [Read more…]
For five days I hung out in Denver, meeting and playing with dear friends, meeting clients for the first time face to face, and enjoying a whirlwind Adventure in a city I’ve never visited before.
I’ve written about my offline Adventures in the past, last year in India and a couple years ago in Peru. Both of those were vacation adventures with little to do with my business other than the fact I can’t stop thinking about my biz, my clients and how adventure travel is like owning a business.
The Adventure in Denver is different. It began as an opportunity for an in-person brainstorming meeting with Mia Voss and Lynne Knowlton to discuss and plan an event we’re putting together for Spring 2016. Then, it evolved into a 5-day #MiaOnTheGo extravaganza that was fun, busy and well documented on video and with pictures.
As I was thinking about how the week would unfold, I realized it was an opportunity to share with you how you can leverage events like these to connect with your fans and followers on and offline. By embracing a mindset of adventure and visibility, you can quickly create loyal fans and meet new people could provide new opportunities. It’s impossible to know how everything that will unfold over the next five days, but I’m pretty a lot of great connections will be made and that’s never a bad thing! [Read more…]
People ask me all the time whether writer’s block is real, or if it’s some made-up thing, like Santa Claus or affordable health care. And honestly, it’s not a settled issue. There are plenty of writers who will tell you Writer’s Block doesn’t exist, that it’s a fancy term for procrastination, that what you really need to do is Stop Whining and Sit Down and Write, Dammit!!!!
Okay, so some writers are cranky…
Well, I’m a writer, and I’m pretty old. And I write a lot. If it’s a weekday, I’m probably writing something for someone else that’s gonna help me to eat and pay my bills – or I’m writing something about my business or my services, which is also supposed to help me eat and pay my bills. Or maybe I’m writing something creative, that means something to me, as a person.
Okay, not super likely, but it could happen. [Read more…]
We’ve all heard the cries that the media is dying but is that really the case? Yes, things are changing, forms are changing, viewing habits are changing, the devices we use are changing, but the truth of the matter is that media has been in the process of integration for a number of years now, and they’ve reinvented themselves.
It isn’t dying and those who say it is, are not keeping up. (I know, those might sound like fighting words, but I don’t mean it that way. There was a time when “old media” and “new media” meant something. Those days are over.) [Read more…]