Winning Business Strategies for Entrepreneurial Adventurers with Ande Lyons

Winning Business Strategies for Entrepreneurial Adventurers with Ande LyonsIn this episode of Adventures in Visibility, I’m pleased to welcome Ande Lyons, one of the most genuinely enthusiastic people I’ve met. Her positive vibe and attitude make me smile every time I see a post, a picture or a comment from her in my social stream.

Ande brings that same mindset and positivity to her clients as she helps entrepreneurial adventurers navigate business start up and the strategies and skills required for business success. And that’s where this Adventure in Visibility takes us … on a journey to explore the winning strategies you need to cultivate to create a successful online presence and business. [Read more…]

How Do I Start Building My Platform? #AskDenise

How Do I Start Building My Platform? #AskDenise

Over the last ten days or so, I’ve had conversations around the same question at least three times. With a friend, on a hangout with Jason Wiser, and in the 30 Day Online Visibility Challenge program … how do I start building my platform, a.k.a. audience?

Platform, audience, tribe, community, followers… without them, it’s nearly impossible to stand out and get your message heard.  Committing the time and effort to building your platform increases your visibility…guaranteed.  [Read more…]

The Art of Managing Your Social Content | Adventures in Visibility

Peg Fitzpatrick and Guy Kawasaki on Adventures in VisibilityThis Adventure in Visibility is a celebration of the launch of The Art of Social Media: Power Tips for Power Users, co-authored by Guy Kawasaki and Peg Fitzpatrick

The book covers a wide range of social media strategies, tactics and power tips. For this Adventure in Visibility we honed in on how to manage your social content so you get optimal visibility. [Read more…]

2014 Year in Review – Top 11 Blog Posts

Yes, I gave in. Last night I was scanning my blog post stats from the past year and couldn’t help but create at list of the top 11 blog posts of 2014.

Why 11 and not 10? I like the odd number and it may stand out in the sea of Top 10 posts!

Posts are ranked based on average number of page views as well as total number of social shares. I’ve used List.ly to organize and display the list so it is easy to scan and looks pleasing to your eyes. [Read more…]

Essential Strategies to Boost Your Visibility in 2015 | Adventures in Visibility

Essential Strategies to Boost Your Visibility in 2015In this episode of Adventures in Visibility, I’m pleased to welcome Stephan Hovnanian joined by Laurie Laizure, to discuss strategies and tactics to help you boost your visibility online and offline in 2015. 

We look at what marketing strategies are working and what you need to consider as we move into 2015. If you want to be found by your ideal client, you need to online. But with myriad choices, what are the most effective strategies and tactics to put in place and focus on?

You’ll find out from these two successful business owners who both know a thing or two about building a business on the Web. [Read more…]

30 Day Online Visibility Challenge | How to Win A Copy of Seth Godin’s New Book!

Is 2015 the Year of Better Visibility and more business opportunities for you? If so, please read on… (scroll down to get the book give-away info!)

No matter how much visibility you have now, it could be better, right? This is something I feel quite urgent about, especially when I talk to entrepreneurs who are struggling to get on the radar of more people they can serve. Usually they’re not sure what to do so they don’t do much of anything. If that describes how you feel, the truth is that if you don’t address your visibility needs sooner rather than later, it’s going to continue to be a long, tough, uphill slog. 

But, it doesn’t have to be. [Read more…]

Best TED Talks for (New) Bloggers to Get Motivated

TED talksRunning a blog can be a very rewarding experience. But it can also be a highly draining one, and everything from maintaining consistency to the cost prior to monetizing one can be enough to push bloggers into quitting. The worst part about this is that had they gone just a little while longer, they could have found real success doing something they love.

If you are finding yourself lagging in motivation, you might want to check out these ten best TED Talks by professionals and creative minds. They can really give you that boost of inspiration you need to keep working at what you are doing. [Read more…]

How to Successfully Launch a Podcast | Adventures in Visibility with Jason T. Wiser

Jason T Wiser In this episode of Adventures in Visibility, I’m pleased to welcome Jason T. Wiser. Recently Jason launched a podcast to accompany his popular Hangout show, Get on Track, Stay on Track. In order for a podcast to get traction these days, you’ve got to create a lot of buzz so you hit the New and Noteworthy chart in iTunes and get a lot of extra visibility.

In this show, Jason and I discuss how to successfully launch a podcast, what he did, how it worked and what he learned.  [Read more…]

What I Learned About Advertising on My Trip to India

I just returned from a two week adventure in India. It was beautiful, challenging, chaotic and fabulous.

What I learned about advertising on my vacation in India

The other night while suffering from extreme jet lag and unable to sleep, I was thinking about the upcoming Facebook Ad program and it hit me that we can learn a lot from the business owners in India.

I spent 8 days in Rishikesh, in the north of India and the self-proclaimed capital of Yoga. There are dozens of yoga training programs offered in Rishikesh.  It’s also a holy city, located on the banks of the Ganges River in the foothills of the Himalayas. The city is teeming with tourists, yogis and spiritual pilgrims, both from the West and from all over India. [Read more…]

How to Stay Visible Online When You’re Having an Adventure Offline

Denise at the Taj MahalAs a solo or small business owner, it can be difficult to get away from your business.  You may feel guilty because generating income is solely your responsibility. Or you worry that people will forget you if you’re not showing up on social networks in your usual way.

I get it. I just spent two weeks in India and as a solo business owner, I had to decide if I would just disappear for awhile and not worry about it, or make a careful plan to stay visible online. I’m sure you can guess that I chose the later.

I developed a two-prong strategy for staying visible while I was on vacation. You can easily do this, too. [Read more…]