This is a guest post by Jeff Herring at JeffHerring.com. Content creation and content marketing are a great method for building your prospects and your profits. But you don't have to get that news just from me - a recent issue of Entrepreneur Magazine had this to say about content creation and content marketing: When it comes to marketing strategies, content marketing has just been crowned king, far surpassing search engine marketing, public relations and even print, television and radio advertising as the … [Click here to continue ...]
Building Community on Your Blog
Are you actively building community on your blog? "Communication leads to community, that is, to understanding, intimacy and mutual valuing." ~ Rollo May ~ Blog community has been on my mind as I developed a webinar for Social Media Biz School and on the same day read a fabulous post by Marcus Sheridan, The Sales Lion, about using blog comments to build community. Initially, I think most bloggers don't consider the value of community building. They're focused on their editorial calendar, the look and feel of … [Click here to continue ...]
How to Use Annotations with Out-of-Date YouTube Videos
While on a webinar with Online Video Expert Lou Bortone, for the Social Media Biz School, a question came up about deleting out-of-date videos. Yes, you can delete your old videos from YouTube, but what if you don't want to? Here's the solution I came up with… [click here if you cannot see the video [...][Click here to continue ...]
Kindle, Amazon and EBooks – Digital Publishing is HOT! [survey]
No doubt you know that Digital Publishing is a hot topic. Whenever I host a webinar on Kindle or Nook publishing, or a write a post or mention my down and dirty way to publish your first Kindle ebook, folks go nuts over the information. When I discussed this with my friend and collegue Ellen [...][Click here to continue ...]
